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| Image Credit: Senor Anderson |
Social change work is hard and frustrating and wonderful and terrible; it is also, at times, funny, quirky and just plain fascinating. With this blog we hope to capture all that goes into what we do at Capital Good Fund, and we invite you to join the conversation!
Tuesday, July 29, 2014
Is It Worth the Drive?
Friday, July 25, 2014
We All Want Impact Data...And We Rarely Have It
Nowadays you can hardly throw a rock at the nonprofit sector without hitting the words "data driven," "outcomes based," "evidence based," or some other terminology referring to the desire to understand the efficacy of a given intervention. It makes perfect sense: given the roughly $30 billion / year that is donated to social service organizations, it's critical that we know if those funds are making a difference. However, in the rush to quantify impact, something extremely fundamental has been forgotten: it is shockingly expensive to collect, analyze and report this type of data, and the vast majority of nonprofits lack the funding to do so.
The simple fact of the matter is that when we talk about impact, we are usually referring to outputs: 'X' number of people receiving loans or 'Y' number of budgets built. We may go a step further and say that the average increase in FICO score of our clients is 75 points, which is true (and we are proud of that), but it's also misleading because, as far as we know, that's only true of the clients we are able to reach for follow up surveys. In other words, selection bias--the people most motivated to improve their credit are also the most likely to stay in touch long enough to do a survey--skews the numbers in our favor.
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| Photo Credit: refinerysource.com |
The simple fact of the matter is that when we talk about impact, we are usually referring to outputs: 'X' number of people receiving loans or 'Y' number of budgets built. We may go a step further and say that the average increase in FICO score of our clients is 75 points, which is true (and we are proud of that), but it's also misleading because, as far as we know, that's only true of the clients we are able to reach for follow up surveys. In other words, selection bias--the people most motivated to improve their credit are also the most likely to stay in touch long enough to do a survey--skews the numbers in our favor.
Wednesday, July 23, 2014
Social Media Lessons From A CGF Rookie
Guest Writer, Ashley Lynch
In my experience there tends to be a lot of built up anticipation when starting a new job. You barely know anyone and hardly know what to expect. The mind starts to stir up questions like, “Will I be liked?” “With whom will I eat lunch?” “How on Earth will I remember all these names?” Fact is, being the new kid on the block can be tough.
Boosting CGF’s social media is one my primary fields of interest. In my beginning weeks, I began to expand our social media platforms to sites like Instagram, Pinterest, and StumbleUpon. You might start to wonder, “What does Instagram have to do with the mission of a nonprofit?” Well, it is important to get the word out there. The more information about us we put on the web, the more likely we are to be seen. Posting pictures about what people are doing around the office, or what kind of decorations are displayed, might seem silly, but they catch people’s attention and add a personalized touch to our organization.
After all, how can people get involved with us if they don’t know about our work? Sharing the stories of the family in need of a loan to keep the lights on, or the survivor of the domestic violence in search of a loan to move into a safe apartment, serves to galvanize our supporters. These stories are why I chose to come work for CGF. I love that everyday I am granted the opportunity to be a part of the cause to end poverty.
So yeah, social media is a great marketing tool to network with donors, clients and other supporters. It’s free, manageable, and, if done right, guaranteed to bring results. In conclusion, my next post is dedicated to the man or woman out there trying to put food on the table for their children, and the person trying to fix their expensive car repair, so they don’t get fired from not being able to arrive at work on time, and lastly, to the everyday hard-working American who is just trying to get by and make ends meet. As the new Marketing Officer at Capital Good Fund, I promise to not only promote our wonderful services, but to spread the word to the rest of the world...here at CGF, there is hope!
In my experience there tends to be a lot of built up anticipation when starting a new job. You barely know anyone and hardly know what to expect. The mind starts to stir up questions like, “Will I be liked?” “With whom will I eat lunch?” “How on Earth will I remember all these names?” Fact is, being the new kid on the block can be tough.

Boosting CGF’s social media is one my primary fields of interest. In my beginning weeks, I began to expand our social media platforms to sites like Instagram, Pinterest, and StumbleUpon. You might start to wonder, “What does Instagram have to do with the mission of a nonprofit?” Well, it is important to get the word out there. The more information about us we put on the web, the more likely we are to be seen. Posting pictures about what people are doing around the office, or what kind of decorations are displayed, might seem silly, but they catch people’s attention and add a personalized touch to our organization.
Fortunately my transition into the role of Marketing Officer at Capital Good Fund was smooth. On my first day I was taken out for lunch. I met pretty much the entire staff and found everyone to be friendly and welcoming. Setting up accounts and learning new technology took up a lot of time at first, but after the first week I was able to jump right into productive tasks.
After all, how can people get involved with us if they don’t know about our work? Sharing the stories of the family in need of a loan to keep the lights on, or the survivor of the domestic violence in search of a loan to move into a safe apartment, serves to galvanize our supporters. These stories are why I chose to come work for CGF. I love that everyday I am granted the opportunity to be a part of the cause to end poverty.
So yeah, social media is a great marketing tool to network with donors, clients and other supporters. It’s free, manageable, and, if done right, guaranteed to bring results. In conclusion, my next post is dedicated to the man or woman out there trying to put food on the table for their children, and the person trying to fix their expensive car repair, so they don’t get fired from not being able to arrive at work on time, and lastly, to the everyday hard-working American who is just trying to get by and make ends meet. As the new Marketing Officer at Capital Good Fund, I promise to not only promote our wonderful services, but to spread the word to the rest of the world...here at CGF, there is hope!
Tuesday, July 22, 2014
How To Turn Your Idea Into An Organization
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| Image Credit: MDGovpics |
If you're like me, you have a ton of ideas for how to make things better: perhaps a neighborhood
beautification project, a tutoring program, a community-owned healthy grocery store, or a peer-to-peer car sharing service. Some of these ideas require little more than a meeting with friends or the purchase of tools; after that, it's time to get to work! But other ideas are more involved and complicated and likely require that a legal entity be formed. This post is about how to decide if you need to create a formal organization and, more importantly, how to go about doing so.First, let me make clear that I am not providing legal advice. You should always consult an attorney before making, well, a legal decision! That said, here are some basic things to consider before going the legal entity formation route:
Friday, July 18, 2014
The Banality of Good
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| The Berlin Holocaust Mermorial: affnpack |
The banality of evil need not only apply to war criminals. As I mentioned in my last post, Financial Injustice And Racism, where once social ills were visible in the street and unavoidable--'Whites Only' signs, the Cuyahoga River catching fire because of pollution--now they are perpetuated by respectable people working for respectable institutions leading respectable lives.
Thursday, July 17, 2014
Financial Injustice And Racism
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| Photo Credit: Franco Folini |
American Poverty
Sadly, the more I've learned about American poverty and inequality, the more I've learned that, yes, in absolute terms it's not the same as in "developing" countries, but in relative terms, it's an endemic crisis of injustice. One out of three Americans live at 150% of the poverty line or below; ~50 million don't get three square meals a day; we have the highest rate of incarceration in the world (25% of all prisoners in the world are in the US); the average black household has one-tenth the wealth of a white household; and on and on and on.
Wednesday, July 16, 2014
An Empty Inbox And Calendar - What To Do?
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| Photo Credit: John-Morgan |
Well it's now 5 PM and my pleasant surprise has turned into surprising displeasure. It appears that I've become so accustomed to always having an immediate task in front of me that I become lost when a window of time opens up. I think we forget how hard it is to log out of your email, close your office door, turn off your phone and work on a longer-term initiative. In my case, for instance, I'm working on writing a prospectus for a Direct Public Offering (DPO), the goal of which is for us to raise funds by borrowing money from individuals, religious endowments, foundations and financial institutions.
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